Board of Directors

  • Dunde Yu

    Chairman of the Board

    Mr. Dunde Yu is Tuniu's Founder and has served as Chairman of the Board of Directors and Chief Executive Officer since its inception. Prior to founding Tuniu, Mr. Yu was the Chief Technology Officer of in 2006, where he helped become a leading Chinese childcare website. From 2004 to 2006, Mr. Yu served as the Technical Director of Mr. Yu received a bachelor's degree in mathematics from Southeast University in China in 2003.

  • Haifeng Yan


    Mr. Haifeng Yan has served as Tuniu's director since its inception. Mr. Yan is the founder and Chief Executive Officer of Black Fish Financial Group Limited. Mr. Yan co-founded Tuniu in 2006 and previously served as our Chief Operating Officer and President until November 2017. Prior to founding Tuniu, Mr. Yan was one of the founding members and Chief Operating Officer of, a leading childcare website in China, from 2005 to 2006. Prior to that, Mr. Yan served as an analyst of iTech Holdings Limited in 2004.

  • Weijun Li


    Mr. Weijun Li has served as Tuniu's director since September 2019. Mr. Li currently serves as a vice president of HNA-Caissa Travel Group Co., Ltd. and the chairman of Hainan Aviation Tourism Investment Holding Co., Ltd. Mr. Li previously served as the president of investment at HNA International Hotel Management Co., Ltd. and the chairman at Hainan New Generation Lottery Co., Ltd. Mr. Li has extensive experience in the fields of hospitality management, real estate and technology within the travel industry. Mr. Li holds a bachelor’s degree from Xi'an University of Finance and Economics.

  • Jie Zhu


    Mr. Jie Zhu has served as Tuniu's director since February 2016. Currently, Mr. Zhu serves as a member of the board of directors and chief innovation officer of HNA Tourism Group. Mr. Zhu also serves as the chairman of HNA Tourism Innovation Development Co., Ltd., and HNA Innovation Investment Co., Ltd. which are subsidiaries of HNA Tourism. After joining HNA Tourism Group in 2011, Mr. Zhu headed the investment and securities business divisions of HNA Tourism Group and its subsidiary Beijing Tourism Investment Fund. Mr. Zhu holds an MBA from Glendon-York University.

  • Frank Lin*


    Mr. Frank Lin has served as Tuniu's director since December 2009. Mr. Lin is a general partner of DCM, a technology venture capital firm. Prior to joining DCM in 2006, Mr. Lin was chief operating officer of Sina Corporation, a Nasdaq-listed company. He co-founded SINA’s predecessor, SinaNet, in 1995 and later guided SINA through its listing on Nasdaq. Mr. Lin had also held various marketing, engineering and managerial positions at Octel Communication Inc. and NYNEX. Mr. Lin currently serves on the board of directors of various DCM portfolio companies, including Vipshop Holdings Limited, China Online Education Group (51, and Inc., which are NYSE-listed companies. Mr. Lin received an MBA degree from Stanford University and a bachelor’s degree in engineering from Dartmouth College.

  • Tao Yang*


    Mr. Tao Yang has served as Tuniu's director since May 2017. Mr. Tao Yang currently serves as Senior Vice President of International, Ltd in charge of its Travel Business Unit. Mr. Yang has held a number of technical and managerial positions after joining in in 2000. Mr. Yang received an EMBA degree from China Europe International Business School and a bachelor's degree in mechanical engineering from Shanghai Jiaotong University.

  • Onward Choi*


    Mr. Onward Choi has served as Tuniu's independent director since May 2014. Mr. Choi has been the acting chief financial officer of NetEase Inc., or NetEase, a Nasdaq-listed company, since July 2007. He previously served as NetEase’s financial controller from January 2005 to June 2007 and as its corporate finance director from November 2003 to December 2004. Prior to joining NetEase, Mr. Choi worked in the Beijing office of Ernst & Young, the Hong Kong Trade Development Council and the Hong Kong office of KPMG for over ten years. Mr. Choi currently serves as the chairman of the audit committee and an independent non-executive director of Beijing Jingkelong Company Limited and China ITS (Holdings) Co., Ltd., both of which are listed on the Hong Kong Stock Exchange. Mr. Choi is a member of the Institute of Chartered Accountants in England and Wales, a fellow member of the Association of Chartered Certified Accountants, a fellow member of the CPA Australia, a fellow member of the Hong Kong Institute of Certified Public Accountants and a registered practicing certified public accountant in Hong Kong. Mr. Choi received a bachelor’s degree in accountancy with honors from the Hong Kong Polytechnic University.

  • Jack Xu*


    Mr. Jack Xu has served as Tuniu’s independent director since May 2014. Mr. Xu is the managing partner at Seven Seas Venture Partners. Mr. Xu served as President and Chief Technology Officer of Sina Corporation, a Nasdaq-listed company, from January 2013 to February 2015. Prior to joining Sina Corporation, Mr. Xu worked at Cisco as the Corporate Vice President of the Communications and Collaboration business unit. Previously, Mr. Xu served as Vice President of Engineering and Research at eBay from October 2002 to April 2008 and Chief Technology Officer at NetEase from May 2000 to July 2002. He led Excite’s search engine development in 1996, while pursuing a Ph.D. at the University of California at Berkeley. Mr. Xu received a bachelor’s degree and a master’s degree in information management from Sun Yat-Sen University in China.

  • Shengli Hu*


    Mr. Shengli Hu has served as Tuniu's director since May 2017. Mr. Hu is the Senior Vice President and President for Fashion &Lifestyle Business Unit of JD Group, responsible for the Fashion Division, Home& Lifestyles Division, TOPLIFE, and Second Hand Division of JD Group. Mr. Hu joined JD Group in January 2014, and became the President of 3C and Entertainment Business Unit in January 2016. Mr. Hu was appointed as the President for Fashion & Lifestyle Business Unit of JD Group on January 11, 2018. Mr. Hu received a master’s degree in business administration from Hunan University.

  • Cindy Chen*


    Ms. Cindy Chen has served as Tuniu's director since May 2015. Ms. Chen is a managing director at Hony Capital specializing in the Internet, high-end manufacturing and new energy sectors. Ms. Chen has a deep understanding of the commercial environment and enterprise management in China. Prior to assuming her role at Hony Capital, Ms. Chen held key finance roles with the Lenovo Group. Ms. Chen holds a bachelor’s degree in economics from Beijing Institute of Petrochemical Technology and an EMBA degree from China Europe International Business School.

  • * Recognized as Independent Director by the Board of Directors.